Lifestyle Returns Program

Categories: Diabetes Prevention,Promote Health and Wellness

To encourage members to improve their personal health, Mountain State Blue Cross Blue Shield launched the Lifestyle Returns program, which rewards employees for participating in wellness initiatives and seeking preventive care.  Initially, members complete a health risk assessment to gauge their wellness and identify problem areas.  Lifestyle Returns then connects them with programs and resources designed to improve their personal health.  Reminders of gender- and age-specific preventive screenings, for example, help ensure that members receive recommended care.  In return for taking steps to improve their health, members are rewarded with financial reimbursements, decreased employee premium contributions and increased benefit levels.