Innovative and Affordable Benefit Designs
Categories: Foster Public-Private Coverage Solutions
Anthem Blue Cross and Blue Shield has developed a portfolio of affordable individual and small group products aimed at helping to reduce the number of uninsured Connecticut residents.
- NextRxSM Generic Plus One – Provides employers with a reliable pharmacy benefit with affordable, quality coverage for members of widely used brand-name medications. The product covers all generically available medications and provides single-source branded products for highly utilized drug categories such as ADHD, arthritis, asthma, depression, diabetes, hypertension, insomnia and migraines. Financial incentives shift employees from high-cost branded products to a lower-cost, clinically equivalent alternative, and mandatory mail-ordering further reduces costs.
- Tonik® – Provides simplified and affordable insurance aimed at covering the “invincible” young adult population. “Big Picture” coverage includes prevention services, emergency, prescriptions, vision and dental. The plans are simplified, and enrollment is tailored to distinct personalities and lifestyles: Calculated Risk Taker, Part-Time Daredevil and Thrill Seeker. Average premiums are below $150 per month, with a $30 co-payment.
